Data methodology

The homepage pipeline figure is $15M. That is the number the current production homepage counts up to under "Pipeline generated" (Stats.tsxon the main branch uses a target of 15 and a suffix of "m"). The new homepage uses the same figure. It is labelled as aggregated across 14 published customer stories. Other company-wide pipeline totals that used to appear ($12M+, $1M+, $100M) are replaced with $15M.

Time to first meetings is about 4 weeks. That replaces the earlier "14 days" and "3 to 4 weeks" wording. It is not a guarantee for every offer.

The homepage also publishes $133 as the average cost per meeting, aggregated across the same 14 stories. That is a historical average, not a price for the software and not a promised cost.

Benchmark posts define their own ranges. The reply-rate post says a good cold-email reply rate in 2026 is 8% to 15% of emails delivered. That definition lives in the post.

Named authors of the insights are Kanoj Vora and Gana P. See the editorial policy.